Tirak Café Boutique

These hybrid spaces invite not only relaxation, conversation, and encounters, but also exchange around a more artistic or fashion-oriented perspective.

The café-boutique combines two functions: the café — a place for relaxation, connection, work, or a break — and the boutique — a space for discovery and mindful, often local or artisanal, consumption.

This makes it a vibrant and accessible place for diverse communities: neighborhood residents, tourists, artists, freelancers, students…

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The influence of Asian culture has grown significantly in Europe, and France — especially Paris — has become one of the key hubs of this trend. However, Thai culture remains underrepresented (outside of gastronomy and wellness), presenting both a cultural and commercial opportunity.

Unlike Korean or Japanese cafés, which are already well established, there is currently no conceptual space dedicated to contemporary Thai fashion, music, or pop culture. The Tirak project will fill this gap by offering:

• Asian-inspired beverages

• Fashion collections (e.g., Millions Max, GL-themed lines)

• Cultural events (screenings, meetups, mini-concerts)

• Artistic collaborations

The Parisian public is highly receptive to independent creators with an ethical and inclusive approach.